WEDNESDAY, JUNE 22, 2022
ARE YOU POSITIVE?
June 22nd is "Positive Media Day!"
The whole idea is to encourage the media
to give us some good news. It's easy in
some cases. Weather for instance. Partly
cloudy and partly sunny are virtually the
same thing. But if you choose to report
that condition as partly sunny you are
giving it a positive spin. I once worked
gor a radio station that devoted one
newscast each day to "positive news." It
was well received when we first started
it. But when there was some major news
event happening, people were much more
anxious to get information about that then
learning about a boy scout getting an award.
It's good to include a positive story when
time and conditions allow. But a newscaster's
job is to give you information about that
smoke you're seen in your community when
you're heading home from work. Even though
it's the title of my blog, "no news" isn't really
good news! It's ignorance! That said, I hope
all your NEWS is good!
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